Careers
Efficient Frontier is a leading digital performance marketing company managing search and display optimization for large-scale marketers around the globe. Working at Efficient Frontier will not only impact your day-to-day life, but your future too. If you are intelligent, creative and passionate about what you do, we want to hear from you today.
Open positions:
Senior Algorithms Engineer/Senior Statistician
Efficient Frontier is looking for Senior Algorithms Engineer/Senior Statistician with strong command of statistical modeling concepts to develop, and deploy large scale online ad targeting system that uses machine learning and statistical optimization techniques.
Responsibilities
- Architect and implement ad targeting models that use advanced statistical and machine learning techniques
- Develop and implement algorithms that work with large scale data for forecasting and optimizing return on display advertising spend
- Build and deploy real time online ad targeting system that leverages these models and algorithms
Requirements
- Strong analytical quantitative and problem solving ability
- Must have solid understanding of statistical modeling/machine learning/ data mining/ recommender systems concepts demonstrated through work with real-world advertising problems
- Experience with architecting, building and deploying reliable algorithms-based ad optimization systems that work at scale.
- Demonstrated ability to model and deal with very large, sparse datasets
- Command of C/C++, Python, R and Unix/Linux.
- Knowledge of databases and their structure (Oracle, PostgreSQL, Sybase or mySQL).
- Excellent communication and relationship skills and a strong team player.
- MS/PhD in computer science, operations research, statistics, or math desirable
Efficient Frontier is an equal opportunity employer.
Product Marketing Manager
The Product Marketing Manager partners with product management, marketing, PR, and sales in order to communicate Efficient Frontier’s value proposition to customers, prospects, and the online marketing industry. The Product Marketing Manager is responsible for developing the positioning for Efficient Frontier’s products and services and activating that positioning through collateral and industry evangelism. As Efficient Frontier expands our scope, the Product Marketing Manger supports the business case development for new products and features. The position works with every division of Efficient Frontier requiring an individual to be skilled in working cross-functionally as well as external constituencies.
Responsibilities include:
- Establish differentiated, sustainable positioning for Efficient Frontier's unified search and display platform and services
- Create high quality, consistent sales collateral including presentations, data sheets, and white papers
- Work collaboratively with PR to evangelize our product to the industry through social media, blogs, and the press, leveraging thought leadership from EF executives and key team members
- Activate our positioning through blogs, industry events, by-line articles
- Lead the development of content and review materials for the EF blog as well as coordinate EF’s social media strategy
- Train the sales force and account teams to articulate product positioning
- Partner with marketing to ensure lead generation efforts are consistent with our positioning
- Support sales in responding effectively to prospect questions and RFPs
- Work with sales to consolidate tracking of prospect feedback and summarize key points to product management to further inform development needs and priorities.
- Partner with product management and account teams to develop periodic surveys to collect product and service feedback from existing and former clients
- Support business case development for new product lines and features
- Maintain a competitive matrix for our industry, incorporating both market positioning and product/feature level details for all primary and secondary competitors.
Skills
- 5-7 years of business experience with direct product marketing experience working for a company in the digital marketing space
- Established track record of building compelling positioning for complex products or businesses
- Proven ability to activate positioning through internal and external communications
- Strong analytical skills with an aptitude for translating quantitative and qualitative data into actionable plans
- Excellent organizational and presentations skills and an ability to successfully interact across functions and at all levels of an organization
- Demonstrably strong writing and editing skills
- Passion for our industry mixed with a good sense of humor
- BA/BS required, MBA strongly preferred
Efficient Frontier is an equal opportunity employer.
Associate Account Manager, West Region
Efficient Frontier's Associate Account Manager is responsible for leading and directing resources responsible for strategic development and day-to-day management and optimization of our clients' search programs, with the main goal of driving our clients’ business/ROI goals. The Associate Account Manager should be creative, detail-oriented and a team-player.
Core Responsibilities
- Act as the primary point-of-contact for the client
- Lead the day-to-day management and optimization of client campaigns
- Drive strategic program development
- Develop program summary/analysis
- Drive resources and provide client recommendations to include: search engine marketing, creative, and analytics
- Define clients’ business needs and identify areas of opportunity to increase account growth and drive revenue
- Provide leadership in the development of client strategies and presentations
- Contribute to company initiatives, processes and roll-outs
Minimum Job Qualifications
- Fluency in Japanese and/or Mandarin
- 1-3 years client services experience managing accounts
- Background in keyword search marketing campaign development
- Experience in quantitative analysis of marketing results
- Highly organized and analytical
- Capable of handling multiple ad hoc requests
- Excellent written and oral communication skills
- Proven history of self-direction, creativity, and ability to meet deadlines
- Advanced working knowledge of Excel and PowerPoint
- Experience working in a start-up environment
- BA/BS required
Sales Director / Sr. Account Executive, West Region
The Sales Director or Sr. Account Executive should be familiar with selling into the paid search and/or online display advertising spaces. This senior-level individual contributor is experienced in leading by example, closing six and seven-figure deals and has a history of succeeding professionally. He/she should be familiar with many of the VP's of Marketing, Directors of Online Marketing at major B2C, retail, personals, technology, travel and financial service companies in the West region. In order to sell as quickly as possible to top paid search marketing advertisers, we need to find a self-starter-salesperson who can go out and close deals. This position reports to the VP of Sales, West Region and is based in Sunnyvale, CA .
Core Responsibilities
- Reviews market and clients, determines customer needs for paid search, sells into clients consultatively, and develops plans to sell into new and existing clientele understanding the client’s marketing needs as well as the underlying analytics that support it.
- Requires the salesperson to have existing executive level relationships within the marketing field as well as the ability to establish meetings with a broad array of marketing executives - proactively selling into multiple levels of an organization.
- Possesses strong technology skills with the ability to give credible technical demonstrations along with product, marketing, and account management colleagues.
- Travel 2 - 4 times/month.
- Close six and seven-figure deals. Work autonomously to close deals.
- The right candidate will be a great sales person, but also be comfortable working in a small company culture, and comfortable creating processes on the fly.
Minimum Job Qualifications
- Minimum of 5 - 10 years of selling experience.
- Experience in selling paid search and/or search marketing services or analytics packages.
- Background in selling online advertising, advertising technologies, and/or online marketing. Experience with display ad exchanges, demand side platforms, enterprise software are a plus. Consulting will also be considered.
- Must have a strong understanding of a 2- 6 month sales cycle.
- Both inside and outside sales experience.
- Strong oral and written communication skills including strong presentation and demonstration skills via phone and web presentation.
- Decision maker level contacts in the search marketing and/or online marketing space.
- Candidates with the right qualifications might come from Avenue A, Atlas DMT, Doubleclick/Google, Overture/Yahoo, Carat, Amazon.com, Omniture, Kenshoo etc.
Contact: Thomas Shin, VP of Sales, West Region, tom.shin@efrontier.com
Efficient Frontier is an equal opportunity employer.
Senior Product Manager (Sunnyvale)
The Senior Product Manager is responsible for the product planning and execution throughout the lifecycle of assigned product(s), including: gathering and prioritizing product and customer requirements, defining the product direction/roadmap, and working closely with engineering, QA, sales, client services and marketing and to ensure timely and effective product development releases and launches.
The Senior Product Manager will have the following primary responsibilities:
- Work with VP, Product Management to define the product strategy, roadmap, and release prioritization for assigned product areas
- Deliver quality MRDs, PRDs, and functional specifications
- Lead cross functional teams to track status, resolve issues, and coordinate communication during the product development process
- Work closely with engineering and QA teams to ensure product development is delivered to spec.
- Run client beta and pilot programs with early-stage products and prototypes
- Support sales and client services in client presentations and industry communications as required
- Work with the Product Management team to conduct ongoing competitive analysis and ensure that assigned products maintain market leading features and functionality
- Evangelize product benefits and competitive advantages to internal users and clients
Required experience and knowledge
- 8+ years experience in Product or Program Management; specific product experience in the online ad space.
- Expert knowledge of online advertising technology products from various segments including SEM, Display Ad serving and management, Ad Exchanges, and Web Analytics
- Bachelor's degree with technical emphasis, MBA preferred
- Excellent written and verbal communication skills
- Hands on approach to product development
- Demonstrated success defining and launching excellent products
- Proven ability to coordinate and successfully influence cross-functional teams to deliver on schedule
Statistics Engineer
Efficient Frontier, a leading SEM solution provider, is looking for a statistics engineer to maintain and enhance models and algorithms in Sunnyvale, CA, office.
Responsibilities
- Enhancement of currently defined models and heuristic applications
- Development of customized models
- Programming predictive modeling algorithms
- Assessing the statistical significance of performance differences between models; e.g. hypothesis testing to compare a model with new features to an already deployed model.
Requirements
- Master's degree (Ph.D. preferred) in quantitative discipline: statistics, econometrics, applied math, computer science, machine learning
- Comprehensive understanding of some of the following quantitative methods: multivariate regression, classification, cluster analysis, simultaneous equation models, decision trees, hypothesis testing, neural nets, SVM, time series, outlier identification, simulated annealing, genetic algorithms, Monte Carlo simulations etc.
- Proficiency in R/ SAS/ SPSS and SQL
- Experience with large data sets
- Exposure to operations research/ linear and non-linear optimization concepts is a plus
Account Director (NY)
Efficient Frontier's Account Director is responsible for directing and managing the account teams responsible for creating overall client strategies in a local, regional office, and executing campaign development, management and analysis, with the primary goal of driving our clients' business/ROI goals. The Account Director should be a strong leader, mentor, polished client service professional, and a manager who relishes problem solving in a team environment.
The Account Director will also play a leadership role in the local office, providing an open door for account team mentoring and management, as well as a consistent and accessible VP level representative of the broader organization. This means understanding and embracing EF direction and vision, being accountable for client revenue, client retention, and client growth goals, while also participating in local business development efforts, teamed with the VP of Sales.
Core Responsibilities
- Lead assigned Account Management team
- Master and maintain vast knowledge of clients business, competition, and industry news and trends
- Manage cross functional team members for assigned accounts
- Ensure development and execution of client programs
- Foster teamwork and drive motivation
- Drive client reviews, meetings and presentations
- Participate in the hiring, training, development, mentoring and retention of staff members
- Contribute to company initiatives, processes and roll-out recommendations as necessary
Minimum Job Qualifications
- 5+ years of online marketing experience, 7-10 years of business experience
- Search engine marketing expertise
- Demonstrated track record of client relationship building
- Proven experience managing teams
- Solid negotiation skills
- Strong interpersonal, verbal and written communications, and presentation skills
- Experience working in a start-up environment
- BA/BS required
Account Director – London
The Account Director is the primary client contact for the management of search marketing programs. You will understand clients’ needs, work with our team to implement search marketing programs that meet those needs, and deliver presentations and recommendations directly to the client.
RESPONSIBILITIES:
- Represent Efficient Frontier to client at all levels.
- Maintain and communicate project status including issues, deliverables and project progression.
- Set and manage client expectations.
- Forecast future performance on campaigns and potential for growth.
- Supervising a team of Account Managers and Search Marketing Specialists including recruitment and performance monitoring.
- Planning new campaigns and coaching our Search Marketing Specialists and Account Managers in the details of implementing those campaigns on Google, Yahoo and MSN.
- Monitor budgets, ROI and schedules.
- Understand client's business, industry, competitors, key drivers and environment.
- Lead the Account Management team in strategic endeavors.
REQUIREMENTS:
- BA/BS Degree or equivalent
- Line management experience
- 5-7 years of industry experience
- Presenting experience, internally and externally to all levels
- Budgeting and forecasting experience
- Search Engine Marketing experience is a must.
- Direct marketing and or display experience a plus.
- Excellent verbal/written/oral communication skills.
- Fluency in English. Other European languages desirable.
- Strong mathematical and analytical skills with a proven ability to interpret data.
- Client facing experience a must.
- Strong interpersonal skills, demonstrate empathy and commitment to the client, proven ability to manage expectations.
- Fluency with Microsoft PowerPoint, Word and Excel.
Account Manager – London
The Account Manager is the primary client contact for the management of search marketing programs. You will understand clients’ needs, work with our team to implement search marketing programs that meet those needs, and deliver presentations and recommendations directly to the client.
RESPONSIBILITIES:
- Manage daily communications between client and internal team.
- Maintain and communicate project status including issues, deliverables and project progression.
- Set and manage client expectations.
- Analyse performance data on search marketing campaigns to identify opportunities for growth.
- Take hands on role in planning new campaigns and coaching our search marketing specialists in the details of implementing those campaigns on Google, Yahoo and MSN.
- Monitor budgets, ROI and schedules.
- Understand client’s business, industry, competitors, key drivers and environment.
- Support rest of the Account Management team in strategic endeavors.
REQUIREMENTS:
- BA/BS Degree or equivalent
- Search Engine Marketing experience is a must.
- Direct marketing and or display experience a plus.
- Excellent verbal/written/oral communication skills.
- Fluency in English. Other European languages desirable.
- Strong mathematical and analytical skills with a proven ability to interpret data.
- Client facing experience a must.
- Strong interpersonal skills, demonstrate empathy and commitment to the client, proven ability to manage expectations.
- Fluency with Microsoft PowerPoint, Word and Excel.
Technical Services Engineer - London
The Technical Services Engineer will work as part of Technical Services Group to provide custom solutions with regards to Client’s Technology integration with Efficient Frontier. They will develop tools that will reduce the workload of the team through the automation of reports, data analysis and new ad campaigns.
RESPONSIBILITIES:
- Work closely with Product Management and Development Group to facilitate clients in the implementation of alpha features. Responsible for writing sample client side applications and will work closely with client’s technical resources for the successful implementation of the new features.
- Will be engaged extensively in alpha/beta testing of the new features in the product and will be providing feedback to the Product Management Group to enhance/augment features’ functionality.
- Responsible for the development of tools/applications for the internal teams as required that will help scale the teams.
- Work closely with Documentation Group to augment the client facing documents based on his feedback and experience with regards to best practices and sample applications for the integration of EF technology
- Work very closely with sales and account management group (pre and post sale) for successful implementation/integration of EF technology with client’s platform.
- Help with occasional office IT issues, such as networking and troubleshooting.
REQUIREMENTS:
- BSc / BEng in Computer Science or Engineering with 3-5 years of experience.
- Prior experience as software developer/engineer with at least one objective oriented programming like Python, Java, C++.
- Working knowledge of Perl, Python or any other scripting language
- Experience with UNIX and Windows Operating systems
- Prior experience of web-services or application development in client server environment.
- Extensive experience with Database, SQL, Oracle or Postgress, is highly desired.
- Visual Basic for Excel.
- Excellent verbal/written/oral communication skills.
- Fluency in English. Other European languages desirable.
- Strong mathematical and analytical skills with a proven ability to interpret data.
- Autonomous – able to decide issues of product design, select the appropriate technologies, and implement the solution.
- Analytical with good problem solving skills
- Strong business acumen, able to get to understand the needs of the client
- Supportive and consultative – keen to understand the needs of the team and provide solutions
Efficient Frontier is an equal opportunity employer.
If you are interested in pursuing a career with Efficient Frontier, e-mail your resume to: jobs@efrontier.com.